Ingredients
of You
Perelel worked with Sophia Roe as she created her most life-changing recipe yet: her first baby.
Sophia, James Beard Award-winning chef, has built a 14-year career around thoughtfully feeding herself and her community, she found herself uncharacteristically stumped when it came to nourishing her motherhood journey. Fortunately, a meticulous approach to ingredient sourcing is something her and Perelel have in common.
For a life-changing recipe, the ingredients matter.
Collaborators:Creative Direction & Principal Design: Myself
Words: Victoria Hoff
Production: Mark Rubenstein
Photography: Kelsey Cherry
Videography: Lea Banchereau
Additional Designers: Nicole Whitted + Morgan Holliday