Protein Product Launch Campaign

One scoop.
Triple-Support.

Perelel Protein lives in a world of textures– soft powder, hard metal + glass– balancing the strength and femininity of the formula and the woman who drink it.

Launch
Video

Campaign Roles

Creative Direction, Design, Editing, Motion Graphics: Myself
Video + Lifestyle Photography: Lea Banchereau
Studio Photography: Shanley Kellis

Social + Email Design: Morgan Holliday + Nicole Whitted

Social

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Ecomm Photography

Package Optimization

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Cellular Hydration Launch